The HBS Latino Alumni Association (HBSLAA) has been incredible. How have you been involved with the HBSLAA? We presented to the CEO, and the project evolved to what is now Stage 13 at Warner Bros., establishing a home for creators from underrepresented communities. For the next nine months at WB, I worked with a cross-functional team of six executives on this new business and potential revenue generating opportunity for WB.
I definitely would not have gotten the job without my Harvard MBA, but more importantly I would not have had the confidence and conviction to present an idea to create an Over the Top platform that would target the growing Latino Millennial audience in the US. He selected one MBA every two years to work in his department, reporting directly to him with rotations across the Television studio with the goal of getting an in-depth understanding of the business and an opportunity to fast track your career at WB. Television after graduating, joining a Management Executive program that Craig Hunegs had created for top MBAs. How did your MBA prepare you for your first job after graduating? The Harvard MBA felt right – I was going to spend two years debating cross-functional business ideas in a classroom with 90 other talented peers.
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To make this industry change, I needed to understand how business leaders thought and to learn how to influence them. The data was powerful – Latinos were the fastest growing ethnic group in the United States and not well represented in English language media. This analysis reignited a passion within me to create opportunities in Media and Entertainment to better represent and target US Latinos. While at HBO my team worked on an analysis to understand the Latino demographic in the US and more specifically understand the business opportunity of reaching this audience. I absolutely loved my job, I had an incredible boss and thrived in the HBO culture. She currently works at Google in their Go-to-Market organization supporting the largest media advertising agencies in the world.īefore HBS, I worked at HBO as a New Media Analyst in their Financial Planning and Analysis department. During her time at HBS she interned at Univision and The Raine Group. Jacqueline Burgos (MBA 2014) grew up in Brooklyn, New York and received a BBA from Pace University’s Pforzheimer Honors College with a concentration in Accounting and minors in Economics and Latin American Studies.
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